B2B market research agency
Welcome to B2B International’s US market research blog. Here our American team shares the latest trends, developments and insights from the world of b2b marketing and research. Stay tuned for interesting case studies and success stories, new tools to solve your business challenges and overtake your competitors, and the researcher’s perspective on current affairs.
We’ve long been advocates of the value of investing in customer experience. ...
Events are one of the most influential b2b marketing activities. They’re also ...
Delivering a winning customer experience is not easy. A lot of time ...
One of the first considerations in your marketing strategy should be your customer value proposition ...
The value of a correctly executed customer experience program cannot be underestimated. ...
Mobile ethnography promises much richer data insights for b2b researchers. It involves ...
As b2b market researchers we are well known for asking a huge ...
This is a question the latest GRIT report aims to find out. ...
Conor Wilcock, Research Director at B2B International, was invited to speak at ...
A common assumption is that when businesses buy from other businesses, especially ...
